Thursday, September 22, 2011

Google Affiliate Network: Google Affiliate Network Fall Exclusive Opportunities Now Available

Fall is around the corner, very close, and with it brings the holiday shopping season.
Google Affiliate Network is too ready with over 40 specific opportunities for you, Google Affiliates Network publisher, to focus on. If you are a publisher and have not yet signed up with GAN, Google Affiliates Network, you can signup via the link below.

Just to remind you the above special opportunities will be available during one weekend, September 23=September 26, only so better act fast.
In order to reach these opportunities;

To promote any of these exclusive opportunities, you need to be an approved publisher in the Google Affiliate Network.
Apply for Google Affiliate Network with your AdSense Publisher ID (or sign in if you're already a Google Affiliate Network publisher).
Once approved, review the opportunities available and click the "Apply Now" link for everyone that you wish to promote.
There is also a getting started guide to get you started with first steps or more if necessary.
Follow the links below for more information;
Google Affiliate Network Signup
Google Affiliate Network: Google Affiliate Network Fall Exclusive Opportunities Now Available Sphere: Related Content

Tuesday, September 20, 2011

PageMaps In Your Custom Search, Now Add Them Directly!

One of the reasons people like the pagemaps in their custom Search was the ability to create Richer Snippets. A new move by Google makes it much easier for users as they do not have to modify pages to expose Pagemaps, or wait for Google to crawl the site once you created them. As of today Google is allowing direct submission of Pagemaps via either Sitemaps or On-Demand Indexing requests.

From Google Custom Search Blog;

This saves time when you want to make a quick change to your metadata. If you have data you would like to be displayed on your site, such as reviews snippets, you can submit it directly to Google instead of putting it in publicly visible markup on your pages. For added security, you can even choose to add a private key to your Pagemap and we will only serve it in Custom Search results when that key is provided.

We hope you enjoy the added convenience these new submission options offer. Let us know what you think in our discussion forum.
Enjoy the Pagemaps and richer snippets Sphere: Related Content

Thursday, September 8, 2011

ZAGAT @ Google Might Taste Good Enough To Write A Haiku!


I heard the news on this mornings TV but when I saw a tweet by Google's Marissa Mayer that prompted me to write this.
We all have seen ZAGAT ratings at restaurants and foodies might have even hand out some cash to get the book.
Me and my partner are pretty adventurous when it come to food and we visit places from hole in the walls to five star gourmet restaurants. We are also avid travelers. Knowing the our city, county, state, country and the world is a thirst that never cease.
When it come to hole in the wall and everything in between those five star restaurants, we usually look at Yelp to get an idea and prepare our selves. We use comments to educate ourselves rather than to chose a place.
But now, will we see a change? I guess so, ZAGAT@Google might help us to learn about restaurants in our localities and beyond. We may look there to find where to eat, drink, stay, shop and play.
Official Google Blog: Google just got ZAGAT Rated! Sphere: Related Content

Google Tells You How To Go About Getting A Job, Write The Best Resume!.

It is hard to bring bread to the table for many people these days and writing proper resume's are the last things in people's mind even though it should reside in frontal lobes some where.
One Google's recruiting expert, Jeff Moore tells us how to go about it. Even though the post mentioned below targets college graduates (The post is on Google Students Blog!) aspiring to become Googlers, we all can take some advise to take away from these Recruiter Tips and Tricks;

Show off your strengths – Makes sense, right? You want your resume to show off what makes you special and give recruiters a reason to interview you. The big things on your resume should make employers say, “wow!” It doesn’t really matter if it’s your education, internships or special awards, just make sure to show off your skills/experience and try to impress because (cliché alert!) you never get a second chance to make a first impression.

The devil is in the details – A detailed resume is a good resume. The more info you share, the more a recruiter or hiring manager can look at your accomplishments and determine if you are a good fit for their team. For example, which one of these candidates would you want to talk to?

Candidate A – Wrote several applications to improve efficiency within the finance group.

Candidate B – Used Java and PHP to write financial accounting application that saved the company over 25 hours a week of productivity resulting in over $100K in savings.

Remember, your resume is your message to the hiring team—tell them as much as you can so they can make the most informed decision.

Keep it short – Huh? Didn’t he just say, “tell them as much as you can”? I did, but that doesn’t mean you should write a 15 page resume. What you want is a clear, concise resume that accurately describes your accomplishments. Assuming you are a new college grad, you probably want to stick to one page. However, if you have significant accomplishments (publications, open source contributions, startups, awards, etc.) it is acceptable to go on to a second page. Lots of career services folks will tell you “one page only.” I don’t subscribe to that, as long as the content of your resume is relevant.

Spelling and grammar – I don’t even need to mention this...you get it right? We have spell check for a reason. You'd be shocked at how many resumes I see with spelling errors. Grammar and spelling mistake look sloppy. Don't be careless, and don't depend on spell check. Proof read your resume and have others proof it as well.

Know your target – Make sure your resume is targeted to the right audience. I’d recommend you add an “Objective” at the top of your resume (below your name!) that clearly states what your want to accomplish. Think of the objective as your “elevator pitch”, a concise statement to convince the hiring manager or recruiter that you are worth an initial conversation. Your objective and the meat of your resume should portray someone who is a fit for the job and company. For example, if you want a job at a specific company write an objective like this:

Objective – To obtain a fast-paced and exciting role within the Google Staffing team.

As opposed to this….

Objective – To get a job at Google.



Recruiter Tips & Tricks: preparing your resume Sphere: Related Content

Tuesday, September 6, 2011

Do multiple links from one page to another page count?

WebSEOAnalytics asked Google Webmaster Central, meaning Matt Cutts the question;
"Hi Matt. If we add more than one links from page A to page B, do we pass more PageRank juice and additional anchor text info? Also can you tell us if links from A to A count?"
and Matt Cutts obliged an answer.
If you have a question? you too can ask it in Webmaster Help Forum: http://www.google.com/support/forum/p/Webmasters?hl=en
Sphere: Related Content

Thursday, September 1, 2011

Google +1 Button Can Bring Higher CTR!


When Google Adwords decide to show the +1 button (PlusOne) with your ads, users can (and I think will) +1 your content, giving you a higher CTR.
So what is this +1 Button or PlusOne button?
Usually When people make decisions, They always turn to recomendations, like I will always try to find some good reviews from trusted sites or people. Most people take their trusted ones recomendation with more value than that of Tom Dick or Harry. So when a person searches for a computer,application or a hotel, if the results pop up with recommendations from those they trust, the ads can bring more results, in many ways. Now it is possible with the +1 button, people can recommend your site’s content or ads to their friends and contacts right when their advice is most useful - on Google search.
So how do you get +1, PlusOne button on your page(s)? Follow the link provided in the text after the jump!

Let’s say you own a hotel in Madrid. Brian is having a lovely stay at your hotel, and visits your site to look up local attractions. He sees the +1 button you've added to your page, and clicks it to recommend your business to his friends and contacts.

When Brian's friend Ann plans her trip to Spain, she signs in to her Google account, searches on Google, and also sees your hotel's ad – plus the personalized annotation that Brian +1’d it. Knowing that Brian recommends your hotel helps Ann decide where to stay during her travels.
+1 annotations help users know when your organic search results and ads are relevant to them, increasing the chances that they'll end up on your site.

As results become more personal and relevant, we believe that users are not only more likely to click, but they're more likely to act as well. +1 annotations bring you pre-qualified users, who just received recommendations from their friends and are actively looking for your content. This powerful combination may result in more conversion and deeper engagement with your site overall.

To make it easier for visitors to +1 your content, you can add +1 buttons to your pages. Get the code at http://www.google.com/webmasters/+1/button


Via Google Ads Sphere: Related Content