Friday, April 17, 2009

Google Loves Twitter, Wants To Collaborate On Ads!

Twitter's sudden popularity is bringing praise from everyone, from lowly you and me to Aston Kucher, Oprah and the big shots like Eric Schmidt, CEO of Google, who seems to have a special love for the advertising capacity of Twitter and anyone that does real time updates like Twitter.

"The question is how could you make some money on that? Without comment specifically about Twitter, because there are a number of real-time update companies like Twitter, you can imagine that to the degree they become successful, and obviously Twitter is already doing so, it could be a channel for product information, marketing information, real-time information, for which you can hang advertising products, whether it's a text ads or video ads.

I don't know personally their strategy, but it strikes me that's a logical strategy to pursue. It's something we'd be very happy to pursue with them and all the other players in that space.

The great thing about Twitter is it shows people really want to communicate, and that communication can occur in many, many different forms." Eric Schmidt said 15th April during the conference call to report Google's first-quarter profits,



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