Monday, April 14, 2008

Introduction to AdWords Editor

AdWords Editor is a free application from Google to manage your ad campaigns. It allows you to download campaigns to your computer, revise and edit them and upload the new campaigns.
To make users familiar with AdWords Editor, 'Introduction to AdWords Editor' webinar was held a few weeks ago. Mollie Klurfeld, an AdWords Editor specialist, shared tips for using the application to manage large AdWords accounts. Mollie demonstrated the following tasks:
· Add Ad campaigns, ad groups, ad text and keywords
· Edit ads and keywords in bulk
· Copy and move ad groups and keywords
· Find and replace ad text
· Find duplicate keywords
· Quickly perform advanced bid and URL changes

Here is the complete Webinar on YouTube;


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