I could not understand why Amazon would want to buy a e Commerce shoe company. But it was all clear after watching the Video from Jeff Bezos about Amazon and Zappos. What boils down that customer care, might bring 800MIL.
“Zappos is a customer focused company,” said Jeff Bezos, Founder and CEO of Amazon.com. “We see great opportunities for both companies to learn from each other and create even better experiences for our customers.”
Good luck Amazon, Zappos.