Friday, April 10, 2009

VidPay, Sponsored Video Ad Platform

VidPay, dead simple white label platform for sponsored video campaigns and the best part about this startup is, it has started generating revenue from the start.
As Techcrunch says, Why didn't I think of that?

Where will my video be displayed?

As soon as you create and activate an ad campaign, your video will be displayed on Metacafe as a sponsored video, to your selected target viewers.

How do I start promoting my video?

  • Upload a video advertisement to one of our partner websites
  • Create a VidPay campaign by selecting the uploaded ads you want to promote
  • Select keywords relevant to your video ads
  • Tell us how much you are willing to pay each time a user clicks on your video ads
  • Set a daily budget for your video advertising campaign
  • Target your audience by location, language, time of day, category, etc.
  • We will then match your keywords to search terms entered by users on our partner websites. If there is a match, and the price you offered is higher than that offered for other matching videos, your ads will be displayed on the partner website. You will only be charged if a user clicks on your ad.
  • Monitor your campaign and adjust your keywords/targeting to optimize your results
How much will I pay for each click on my video?
  • VidPay only charges you for the LOWEST cost per click which would enable you to win the auction - one cent higher than the next highest bidder. The actual cost per click is never higher than your bid, and may be lower.
  • You will only be billed when viewers click on the links to your videos.
  • You can define a maximum daily budget (average).
What more do you want? (yes get this on Youtube)
Vidpay via TechCrunch

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