Monday, June 9, 2008

Effective Student Marketing Founder Joins College Bound Network Advisory Council.

Andy Kelley, founder of Boston-area student marketing company, Effective Student Marketing (ESM), was selected, along with other top educators, marketers and industry leaders, for membership on the College Bound Network Advisory Council. The Advisory Council was responsible, in part, for developing the campaign strategy for Reach Students Online, a resource-rich web site officially launched on February 14, 2008. is comprised of an extensive library of online student recruitment information, marketing tools and techniques designed for representatives of colleges, universities, career schools, Fortune 1000 companies, military branches and education companies.
“My involvement in the Reach Students Online Advisory Council has given me the opportunity to play an integral role in shaping the future and continued growth of online student recruitment marketing – arguably the most targeted, measurable and cost-effective method of recruiting students,” said Kelley.
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