Showing posts with label microsoft. Show all posts
Showing posts with label microsoft. Show all posts

Friday, April 10, 2009

Another Microsoft Ad, Search For $1500 Laptop May End In Darkness Engulfing You

Looks like your search for PC under $1500 may end you up engulfed in darkness, as it takes too long to choose a notebook as Technically incorrect pointed out. Other thing is that I did not see could not find Sony FW series VGN-FW378J/B, the only Sony FW falls under the criteria, at BestBuy either. Is it all a Dark Lie

Friday, March 27, 2009

We Are Cheap! Microsoft To Apple

<a href="http://video.msn.com/?mkt=en-US&amp;playlist=videoByUuids:uuids:0bb6a07c-c829-4562-8375-49e6693810c7&amp;showPlaylist=true&amp;from=shared" target="_new" title="Laptop Hunters $1000 &#8211; Lauren Gets an HP Pavilion">Video: Laptop Hunters $1000 &#8211; Lauren Gets an HP Pavilion</a>
I just saw this on techcrunch and did not know where to look! Guess hard time not only on us!

Friday, June 13, 2008

No to Microsoft, Yes To Google! Yahoo Signs Up For Adsense Services.

Yahoo seem to think Google to be a partner that will ensure positive advertising future for the company. Even though Yahoo has been the number one portal on the internet, Google with it's innovative products has been approaching that number one position.

Microsoft has seen this as a problem when Google and Yahoo brought in the test run of advertising earlier.

Recently US Corn Farmers protested the Google and Yahoo Ad union. Some time you have to laugh and say this is what makes this country great!. Read the story and you will learn another facade of lobbying in Washington. If you are planing to go big in USA, this is a must! Even though Yahoo and Google do not have to have Congressional approval for this deal, both have agree to wait three and half months while DOJ investigates the deal.

There is also a clue to would be take overs of Yahoo, plan to pay $250 million for early termination of this agreement if someone takes Yahoo over, or US Corn is successful in a future date!



SUNNYVALE, Calif., Jun 12, 2008 (BUSINESS WIRE) -- Yahoo! Inc. (Nasdaq:YHOO), a leading global Internet company, announced today that it has reached an agreement with Google Inc. that will enhance its ability to compete in the converging search and display marketplace, advancing the company's open strategy. The agreement enables Yahoo! to run ads supplied by Google alongside Yahoo!'s search results and on some of its web properties in the United States and Canada. The agreement is non-exclusive, giving Yahoo! the ability to display paid search results from Google, other third parties, and Yahoo!'s own Panama marketplace.

Under the terms of the agreement, Yahoo! will select the search term queries for which - and the pages on which - Yahoo! may offer Google paid search results. Yahoo! will define its users' experience and will determine the number and placement of the results provided by Google and the mix of paid results provided by Panama, Google or other providers. The agreement applies to paid search and content match and does not apply to algorithmic search. The agreement also applies to current partners in Yahoo's publisher network.

Yahoo! CEO and co-founder Jerry Yang said, "We believe that the convergence of search and display is the next major development in the evolution of the rapidly changing online advertising industry. Our strategies are specifically designed to capitalize on this convergence -- and this agreement helps us move them forward in a significant way. It also represents an important next step in our open strategy, building on the progress we have already made in advancing a more open marketplace."

"This agreement provides a source of funds to both deliver financial value to stockholders from search monetization and to invest in our broader strategy to transform display advertising and advance our starting point objectives with users," said Yahoo! President Sue Decker. "It enhances competition by promoting our ability to compete in the marketplace where we are especially well positioned: in the convergence of search and display."

Agreement Provides Attractive Economics and Enhances Search Monetization

Yahoo! believes that this agreement will enable the Company to better monetize Yahoo!'s search inventory in the United States and Canada. At current monetization rates, this is an approximately $800 million annual revenue opportunity. In the first 12 months following implementation, Yahoo! expects the agreement to generate an estimated $250 million to $450 million in incremental operating cash flow.

The agreement will enhance Yahoo!'s ability to achieve its goal to grow operating cash flow significantly, while at the same time providing flexibility to continue to invest in ongoing initiatives such as algorithmic search innovation and search and display advertising platforms. It gives Yahoo! complete flexibility to continue to use its Panama paid search results.

Significant Benefits Will Flow to Users, Advertisers, Publishers and Employees

Users will also benefit from Yahoo!'s ability to invest incremental operating cash flow in ongoing improvements to its search services, building upon recent major innovations such as Search Assist and SearchMonkey. Advertisers will continue to benefit from multiple marketplace alternatives including Panama, Google and others. Publishers will benefit from a winning combination of distribution, monetization and services to help them grow their businesses. The financial benefits will enable Yahoo! to broaden the scope of its investments and initiatives, enhancing Yahoo!'s ability to offer attractive career opportunities to its employees.

Terms of the Agreement

The agreement will enable Yahoo! to run ads supplied by Google's AdSense(TM) for Search and AdSense(TM) for Content services next to Yahoo!'s internally generated paid search and algorithmic search results. Yahoo may also run Google-supplied ads on non-search Yahoo web properties, as well as on current members of its partner network. The agreement has a term of up to ten years: a four-year initial term and two, three-year renewals at Yahoo!'s option. It applies to Yahoo!'s operations in the U.S. and Canada only. Advertisers will continue to pay Yahoo! directly for clicks served by Yahoo! from Yahoo!'s Panama and Content Match marketplaces. Advertisers will pay Google directly for each click on Google paid search results appearing on Yahoo! owned and operated network or certain affiliate sites. Google will share a percentage of such revenue with Yahoo!.

In addition, Yahoo! and Google agreed to enable interoperability between their respective instant messaging services, bringing easier and broader communication to users.

The agreement allows either party to terminate the agreement in the event of a change in control of either party. The agreement also requires Yahoo! to pay a termination fee if the agreement is terminated as a result of a change in control that occurs within 24 months. The termination fee is $250 million, subject to reduction by 50 percent of revenues earned by Google under the agreement.

Although Google and Yahoo! are not required to receive regulatory approval of the deal before implementing it, the companies have voluntarily agreed to delay implementation for up to three and a half months while the U.S. Department of Justice reviews the arrangement.

Goldman, Sachs & Co., Lehman Brothers and Moelis & Company are acting as financial advisors to Yahoo!. Skadden, Arps, Slate, Meagher & Flom LLP is acting as legal advisor to Yahoo!, and Munger Tolles & Olson LLP is acting as counsel to the outside directors of Yahoo!.

Yahoo! will host a conference call to discuss the agreement with Google at 6:30 p.m. Eastern Time today. To listen to the call live, please dial 877-391-6847 (reservation number 70308474#). A live audiocast of the conference call can be accessed through the Company's Investor Relations website at http://yhoo.client.shareholder.com/index.cfm. In addition, an archive of the audiocast can be accessed through the same link. An audio replay of the call will be available following the conference call by calling 888-286-8010 (reservation number 84138579).

Friday, May 23, 2008

Microsoft's plan to build a big, successful search business, and Kill Google.

Silicon alley insider managed to talk to Microsoft about it's new "Get Cashback From Microsoft Live Search!" and found out also about Microsoft's latest macro plan to kill Google.

The plan is based on three premises (That Microsoft took 13 years to understand, according to Microsoft itself):

  • Today's search is klugy, and it will change.

  • Microsoft has unique assets that will allow it to capitalize on this change

  • Microsoft will lead the innovation of the next-gen search product and business models
But before abandoning all those AdSense and AdWords programs and make Microsoft (which page) your home page, read about your next gen search engine still will be Google! ;) follow this link!

Wednesday, May 21, 2008

Get Cashback From Microsoft Live Search!

I guess this is one way to optimize your search engine. If it is the ground breaking announcement that Microsoft was making, I don't think it raffled any feathers, unless from smirks. But there are people who like these stuff. Now how to get Google to index these pages! This way I can search and get discounts at the same time.

On the other hand the cashback program offers an advantage for advertisers in that they only have to pay when they sell an item, known as a "pay-per-action" fee. It also avoids the problem of click fraud, or bogus clicks, Which is being controlled with better algorithms by the likes of Google and other PPC Pay-per-click Providers. The PPC also provides another benefit over PPA. Site visitors. PPA might only bring visitors only if you have lowest prize on Live site. Making People aware of what you are selling is also a part of advertising.

So this might be a solution for small business to harness some spending during these cash strapped times.

With the U.S. economy slowing, Microsoft's cashback program may be more appealing to advertisers with smaller budgets who only want to pay for completed transactions rather than for click-throughs from Google ads, said Mike Davis, senior analyst for Ovum in London.


HOW IT WORKS

Users who sign up for accounts will be able to search for eligible products on the Live Search cashback site, or look for special icons next to search results through the main Live Search engine.

When users click through to a merchant's site and buy eligible products, a designated percentage of the purchase price -- ranging from about 2 percent to more than 30 percent -- will be deposited into their Live Search cashback accounts.

Refunds will accumulate in the account and be available via direct deposit to a bank or PayPal account, or by check. The Microsoft site lists conditions for payout, including a $5 minimum balance. It also references a 60-day waiting period after purchase to account for the possibility of returns.

Microsoft will charge merchants for the Live Search cashback advertisements only when a user makes a purchase.

Source: Microsoft Live Search cashback Web site

Friday, January 18, 2008

Build A Website That Sells: 10 Easy Ways to Grow Your Website

In order to advertise, you need a good website. Because Good websites are attracting people that follow relevent advertisements. I recieved this link from Microsoft and if you are wondering what Microsoft can tell me about building ecommerce websites, do not worry. Concider it as a good book to read. I read and that is the reason I am promoting it!
Get your free copy of "Build A Website That Sells: 10 Easy Ways to Grow Your Website." This 54-page downloadable e-book in PDF format includes tips, techniques, and tools to help you design an effective and engaging Web site.
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