Monday, August 24, 2009

Google TV Ads Webinar On New Products Features

Google TV Ads team put together an introductory webinar last week to empower all TV Advertisers. It was a such a success that the team has decided to repeat it for those who missed it or want to learn more. There is a microsite and training videos to ease the transition as well.

Google TV Ads New Product Overview Webinar
Wednesday, August 26th at 10:00AM PT / 1:00PM ET
Please register here before the event starts

Here are some new features that will make managing TV campaigns easier:

* The Traffic Estimator tool is now integrated into the core campaign summary view
* Historical bid guidance will be available when researching networks and programs to add to your campaign
* New filtering capabilities allow sorting campaigns by custom dayparts, days of the week, and current bid
* Custom dayparts are much easier to build via the new drag and drop network/daypart selector

Let's Take it Offline: Upcoming Webinar: Google TV Ads New Product Overview Sphere: Related Content

Wednesday, August 12, 2009

Google Services for Websites For Web Hosters And Access Providers.

With Google Services for Websites, service providers, from ISPs to hosting services will be able to provide Google tools such as Webmaster Tools, Custom Search, Site Search and AdSense, easily accessible via their own control panels. The service providers could easily enable these services for their webmasters. The tools help clients understand search performance, improve user retention and monetize their content — in other words, run more effective websites. Happy users will make happy hosting service providers, they will in turn be able to improve user retention and extend the services even further.

Its easy to get started. Here's what you need to do:

  1. Review the technical requirements for becoming a provider of Google Services for Websites.
  2. Sign up for a standard Google Apps account for one of your company's domains. This domain will be used for all your customer accounts that use Google Services for Websites.
  3. Complete the application to become a provider of Google Services for Websites.
  4. Integrate with Google APIs.

Official Google Blog: New tools for Google Services for Websites Sphere: Related Content